Privacy Policy
Operated by MotoDirect Limited
Effective Date: 10 July 2025
Last Updated: 10 July 2025
This policy explains how MotoDirect Limited, as the Data Controller, collects, uses, and protects your data via the Arai UK website.
Information we may collect from you
We may collect and process the following data about you:
Information you give us. You may give us information about you by filling in forms on our site www.whyarai.co.uk (our site) or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you fill in any forms, enter a competition, promotion or survey or when you report a problem with our site. The information you give us may include your name, address, e-mail address and phone number.
1. Who We Are
The Data Controller is: MotoDirect Limited Company Number: 03174687 The Nursery, 1 Wincobank Way, South Normanton, Alfreton, Derbyshire, DE55 2FX, United Kingdom
2. What We Collect
– Contact details (if you contact us)
– Technical data (IP address, browser, etc.)
– Usage data (via cookies/analytics)
– Information you provide if you enter a competition, promotion or complete a survey
3. How We Use It
– Respond to enquiries
– Monitor and improve website performance
– Administer competitions, prize draws or surveys (with your consent)
– Comply with legal obligations
4. Lawful Basis
– Consent (e.g. analytics cookies) – Legitimate interests
– Legal obligations
5. Who We Share With
– Hosting/IT providers
– Analytics providers like Google We do not sell your personal data.
6. Data Retention
We keep personal data only as long as necessary for our purposes and legal obligations.
7. Your Rights
Under UK GDPR, you can:
– Request access to your data
– Ask for correction or deletion
– Object to processing
– Withdraw consent
– Lodge a complaint with the ICO (https://ico.org.uk)